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Attracting the Perfect Clients

Attracting the Perfect Clients Joni Dougherty
Attracting the Perfect Clients

Attracting the Perfect Clients

The success of a consulting practice depends on the ability of its team to comprehend problems, internalize the problem's details and provide relevant solutions. Clients hire consultants for various reasons; nevertheless, the success of the client-consultant relationship relies on critical elements. These elements include integrity of the consulting practice, client participation, client characteristics, and the consultant's competence. These basic elements for a successful consultant practice bear much weight that can be observed in decisions executed by the consulting practice. In ballet, clients are interested in consulting firms that uphold their values and enhance their connection to their clients. Moreover, ballet companies value strategies that define their culture and promote the general development of their members. Result-driven consulting practices can process information adequately and develop appropriate solutions. Such practices are valuable to many clients because achieving results requires a mastery of the basic elements for success. These elements are founded on the ability to prioritize the client's interests, engage the client, develop compatible procedures, and understand the client's assignments.

Gaining clients’ attention and maintaining trusting relationships require an in-depth understanding of the clients and any information relevant to the working relationship. Consultants should discover information regarding the organization to boost their understanding of the organization members and their roles to facilitate the development of practical procedures (Cabler, 2018). Besides, the consultant should explain relevant information to the client and provide sufficient responses to showcase their reliability. Also, integrity makes a consulting practice highly reliable to clients. Ballet organizations prioritize their sustainability to stay relevant and connected to the arts and the public. In addition, ballet organizations need consulting practices that employ fresh ideas and recruit skillful members. A clear understanding of the organization would foster the creation and implementation of specific interventions to improve the organization (Vukotić, 2017). Consulting practices develop and maintain trusting relationships early as they prove their integrity and competence.

Moreover, consultants attract new clients when they advertise their skills adequately and effective communication skills. Consulting practices experience a highly competitive environment whereby each practice attempts to resolve problems for its clients. According to Spilnyk et al. (2018), a consulting practice must advertise all the skills that make them stand out among other practices. A consulting practice should exercise a range of skills to aid a ballet company. Consultants should market themselves to ballet companies and offer them reliable resolutions with the proper methodologies. It is insightful to offer organizations independent recommendations on maximizing their activities and expanding their influence in ballet. A consultant should assess the organization's ins and outs to assess its efficiency and determine its needs. This assessment allows the consultant to showcase his skill set and communicate them to his client (Okoro et al., 2017). Nevertheless, a consultant’s reputation and unique services could easily grow their practice and bring in more clients.

Writing a proposal to outline the basics and timeline requires an initial conversation to establish trust, appealing to the client to rely on the consultant. The proposal should explain the client's issues from the consultant's perspective as an expert, placing the consultant as the solution provider. In ballet, the consultant should explore the organization's challenges and distress. The consultant ought to discover the organization's main drive towards promoting the art of ballet. It is vital to be specific about the expected result after the consultation process, such as people development (Alharthy et al., 2017). These expectations will create an efficient client-consultant relationship and reliable estimates for the expected consultation fee. Spilnyk et al. (2018) suggest that a consultant consider the value of their time and the tasks to be completed when establishing ratings. Besides, fee ratings vary among consulting firms because consultants have various methods of establishing them, depending on the scope and timeline of the project. However, a consultant can change their pricing methods as they see fit. In ballet, coaching, managing, and marketing consultations have a range for pricing whereby each service's fee cannot fall below a given amount depending on the firm. Therefore, creating proposals and setting charges require a comprehensive understanding of the client's assignments.

Independent consulting is primarily a self-driven practice. The choice of pursuing independent consulting is fueled by diverse factors in personal and work lives. Regardless, independent consultants settle on the decision to operate separately from any cooperation or team. Some may have envisioned it earlier in their careers, whereas others stumbled upon the idea later on in their careers. The most successful consultants are highly talented; they can navigate their way in the field, predict patterns and invent unique methodologies (Vukotić et al., 2017). However, only a portion of these consultants practice independently. Independent consulting is a perfect fit for consultants seeking more challenging assignments and control over their career paths. Such consultants aim to gain a more in-depth understanding and explore more fields that may be restricted by scheduling and working hours. The restriction of individualistic pursuits pushes consultants towards independent practice. Besides, some independent consultants were fired from their old jobs; therefore, independent consulting offers them the opportunity to explore their capability and flexibility. It offers more opportunities for career development and unlimited earning potential. A successful independent practice is established through brilliant ideas and creative approaches that provide unique solutions.


Alharthy, A. H., Rashid, H., Pagliari, R., & Khan, F. (2017). Identification of strategy implementation influencing factors and their effects on the performance. International Journal of Business and Social Science, 8(1).

Cabler, K. N. (2018). The impact of organizational development (OD) methodology on leadership training: A more intentional consulting approach. Journal of Practical Consulting, 6(1).

Okoro, E., CWashington, M., & Thomas, O. (2017). The Impact of Interpersonal Communication Skills on Organizational Effectiveness and Social Self-Efficacy: A Synthesis. International Journal of Language and Linguistics, 4(3).

Spilnyk, I., Zahorodna, O., & Yaroshchuk, O. (2018) Consulting activity: Actuality, peculiarities, and prospects of development. Economic Analysis, 28(3), 192–98.

Vukotić, S., Aničić, J., & Vukotić, R. (2017). The importance of consulting in contemporary business management. Journal of Process Management – New Technologies, International, 5(3).

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